How Usage Shapes Technology Application
Scanning the October 2010 issue of The Charleston Advisor I came across a review of the web-based movie making site called Xtranormal. Even if you didn’t know that name, you’d instantly recognize one of the movies created on the Xtranormal site. The review, by Ellen Metter is well done, and seriously considers the value of Xtranormal for instructional movie making by librarians. However, between now and when the review was submitted a few months ago, I wonder if any academic librarian is still seriously considering using Xtranormal to make a library-related video. The problem is that the software has become the leading contemporary technology for mocking, ridiculing or just plain bashing just about any topic you can imagine, from following printing instructions in libraries to tea party followers. It’s practically synonymous with sarcasm. You’ve probably seen most of the “So you want to be/go….” series – all incredibly sarcastic.
At this point I am wondering if any academic librarian would use Xtranormal to create an instructional video. If you did, would anyone take it seriously or would you be hoping that your target audience is woefully unaware of how Xtranormal is being used by the masses. What I find interesting is how the crowd is shaping the use of and perceptions surrounding this particular technology. I’m sure there are lots of well thought out Xtranormal instructional productions on there, but at this point would anyone take seriously these animated characters? I think not. What do you think? Still willing to use Xtranormal for serious learning or waiting for the next best thing?
No Library-Related Articles in The Chronicle’s Top Ten
Whenever there is a library-related article in the Chronicle I like to keep tabs on the “most read” and “most e-mailed” sections. To me it somewhat indicates the degree of interest in reading about library issues, and usually the library articles are highly read and e-mailed. Quite often these articles are at the top of the chart for several days. That’s why I was surprised to find that not a single article about academic librarianship made it to the top ten most read Chronicle articles for 2010. You academic librarians need to start reading the Chronicle a whole lot more.
Here’s How It Works People
I was amazed and astounded to learn that nearly 50% of the librarians who submitted proposals for the poster sessions at ACRL 2011 included information about their institution or library – and in some cases even named names – in the proposal. Over 400 proposals for posters were submitted and 160 were accepted. The selection committee members were puzzled by the unexpected high occurrence of librarians who didn’t appear to understand the concept of blind peer review. Yes, you do submit your contact information during the submission process, but that doesn’t mean you should include it again in your actual proposal. The two get kept separate so the reviewers won’t know who is submitting the proposal or where it’s coming from (and folks, we often know each other just by the names of our libraries). If there is any profession that should have a firm grasp of how blind peer review works, it ought to be us guys. Let’s see if we can do a better job in 2013. BTW, proposals were not eliminated or penalized for mentioning an institution or library. Next time, ACRL may not be so kind.
Wanted – Young Librarians Only
Perhaps you share my concerns about the future of professional library associations like ACRL. So any study that offers recommendations for how to retain existing members and recruit new ones should be of interest to us. So I was eager to read a new report from a group seeking to encourage member engagement. While this Task Force idea is a good one, I can’t say the same for the name. The ALA’s Young Librarians Task Force has issued the report that repeatedly refers to “young librarians” as it discusses ways to encourage them to become better advocates for ALA and the profession. There is one reference to “new/young” members, which to me is the sensible way to present this demographic. A case of ageism? Anyone who’s been teaching in an LIS program in the last few years knows that we still have a fairly sizable contingent of mid-life career changers entering this profession. To organize a Task Force around “young librarians” seems likely to dis-engage anyone over the age of 25. What age is young anyway? Can I be on the task force if I’m over 30? To be slightly cynical, I guess that if an association is going to throw time and effort into a recruiting campaign it is better to focus on young people because the older ones will die sooner – meaning less lifetime dues. If ALA signs up a 25 year old and retains them over 40 years – well that sure does add up. So perhaps I’m nitpicking a bit here, but in an organization that is perhaps the most politically correct on the planet, you have to be wondering why they decided on this name.