Tag Archives: swag

No Hand Sanitizer Found At ALA Exhibits

In advance of the American Library Association Midwinter Conference I reported that (scroll to the fourth item) 2009 was the year of hand sanitizer, and that little bottles of the stuff had surpassed pens as the number one giveaway item at professional conferences and trade shows.

So quite naturally I was curious to find out if many vendors at the ALA conference in Boston would offer hand sanitizer instead of pens. Much to my disappointment I discovered that pens still rule at the ALA conference. While nearly every vendor offers pens, I could not find even a single vendor giving away hand sanitizer.

Here’s a video that summarizes my hunt for hand sanitizer at the 2010 Midwinter exhibits:

Thanks to the following vendor representatives who appear in this video:
Jennifer Bradley – National Academy of Sciences
Henry Gross – Association of Research Libraries
Tom Porter – Learning Express
Trish – Language Learning Software
Renee San Jose – OverDrive
Cherene Birkholz – Action Library Media Service

Sudden Thoughts And Second Thoughts

Cooperation or Duplication

Here’s an interesting project from a few libraries out west that have decided to cooperatively build a library of video instructional tutorials. So far the tutorials cover the usual things, such as popular vs. scholarly journals, why you need to cite sources, and how to develop search terms. The Cooperative Library Instruction Project makes sense because why should every library be creating its own tutorials. Why not just have one generic tutorial, not specific to any library, that can be locally customized for use by many; wasn’t that the point of TILT. That saves time and faculty could also be directed to the site for incorporating the instruction into their courses. But isn’t the idea of sharing academic library tutorials the whole point of ACRL’s PRIMO repository of instructional materials? And why create new tutorials when there may be perfectly good ones out there? For example, I think this tutorial on scholarly versus popular is quite satisfactory. Why wouldn’t the cooperative include this rather than create a new one? Isn’t that the point of cooperation – not to reinvent the wheel? All that said, take a look at the Cooperative’s tutorials. You might prefer them to others you’ve tried.

Overheard on the Quiet Car

I recently took the Acela to Boston, and was able to get on the quiet car for the 5-hour ride back to Philadelphia. I couldn’t help but notice the conductor’s announcement: “This is the quiet car. There is no cell phone use allowed. All conversation must be kept at a whisper. In the quiet car we like to keep a library-like atmosphere.” I can’t say for sure but I’m guessing it’s been a while since that conductor visited a library.

Does This Mean They Liked Me?

It used to be that when you made a presentation at a library conference or symposium you’d get a few polite “nice job” comments after the talk, and if an attendee really enjoyed it he or she might send you a note afterwards – just as a token of appreciation for a job well done or to follow up with a question or two. Times have changed. After a recent presentation, when I next logged into my gmail account I saw I had eight new followers on my Twitter account. Now, I don’t know for sure if they all attended my program, but at least one or two of the names looked familiar and it seemed more than just a coincidence. Don’t get me wrong. I’m not complaining. I’m just not sure quite what it means. I’m guessing this is the contemporary way of signaling that someone’s presentation resonated with you. It’s kind of interesting in a way. In the old days we just exchanged notes and had it done with. There’s something more permanent about following someone. Sure, you can always stop following, but how often does that happen. It’s a commitment. It’s flattering (I think), but on the other hand I feel like I”m going to disappoint these folks because my tweets are far from stimulating and are rather few and far between. Perhaps I need to pick it up and deliver more. Ah, the pressures of modern life.

News for ALA Swag Whores

Heard something interesting on the radio today. The simple pen is no longer the number one swag item being given away by corporate exhibitors. It looks like 2009 was the year of hand sanitizer. That’s right. Exhibitors have replaced their cheesy pens with little hand sanitizer bottles emblazoned with their corporate logos. So if your main reason for going to ALA is to stock up on all the pens you’ll need to keep your family and friends well equipped with writing instruments for the year, you may be disappointed in 2010. Then again you could become everyone’s go-to-guy/gal for hand sanitizer. I will be looking closely for those truly savvy vendors who put two and two together and think creatively when coming up with swag that will keep those librarians coming back for more.