Social Hacking at the Library

I’m always interested to read about ideas that folks outside of librarianship have about libraries. The other day my partner forwarded me a tweet from tech publisher Tim O’Reilly:

Interesting note about an MIT professor who “hacked” (socially) the library as a way of recruiting interesting students http://bit.ly/k4qzrl

O’Reilly links to Harvard’s Library Innovation Lab blog to a brief post by Matt Phillips that discusses an obituary for an MIT professor. The obituary noted that this faculty member kept many library books in his office long after they were due, because:

the library would send him the students who wanted those books, and he would interview them as potential assistants

Phillips goes on to write:

People connect through works held at the library and the library should encourage these connections.

Many of the thoughts that ran through my head after reading this are expressed in the comments for the blog post. How could the library reveal which patron had checked out those books?! Doesn’t LibraryThing (among other social reading tools) already help readers connect over similar interests? And what about the poor students who didn’t feel like going over to that faculty member’s office — wasn’t he holding those books hostage?

While the specifics of this situation are probably somewhat unique to the institution, I do think that providing opportunities for patrons to connect around library collections is an interesting idea. But the privacy concerns are a big deal. Protecting our patrons’ privacy is a core value of librarianship, and revealing to another patron who has checked out a book flies directly in the face of that.

Perhaps we could provide the opportunity for patrons to opt-in to a service that would allow them to connect with other interested readers, to give our users a choice between keeping their reading history private and sharing it. Though I worry that it can sometimes be easier to see the short term benefits of decreased privacy than the possible longer term detriments. With so many services incrementally moving to public by default (yes, Facebook, I’m looking at you) it’s getting easier to share more and more of our information, and it seems like the more we share the easier it gets.

There are also technical issues. Barbara wrote about academic libraries using LibraryThing a couple of years ago, but it seems like most libraries that have added LibraryThing to their catalogs feature tags and related readings only, not the kinds of social connections that are available on the main LibraryThing site. Would it be possible to layer what is essentially social networking on top of our library catalogs? I’m sure the feasibility of this would vary between catalogs. There are some promising social networking applications out there, including open source options like BuddyPress, a plugin for the WordPress blogging platform, which might be a candidate for a social catalog hack.

I’m sure there are lots of other possibilities for making our catalogs (and databases?) more social and helping our readers connect over their shared interests. If you’re experimenting with these kinds of features in your library, I’d love to hear about your experiences.

New and Improved – or Not?

One of the lovely surprises awaiting those who have been away from the reference desk for a while is the numerous spanking new database interfaces that have sprouted up. There seem to be more than usual this year, and while some are improvements, others, frankly, need a good spanking. One that has us particularly flummoxed is the new JSTOR interface that defaults to searching material your library doesn’t have and offers new layers of confusion. (“Is this article available at my library in another database?” “Sorry, we can’t tell you that, but we can provide a handy link through our publisher sales service to purchase articles.”)

As an aside, do publishers seriously expect people to purchase articles for $12, $25, or $35 a pop? Really? They have not met my patrons. But I digress.

I was coasting along in blissful ignorance until I got this guest post from our occasional correspondent from Bowling Green State University, Amy Fry. I have a feeling JSTOR will be getting a lot of feedback on their “improvements.” Here are some thoughts to start the conversation.

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What Were They Thinking?
Amy Fry
Electronic Resources Coordinator
Bowling Green State University

Today is the first day of the new semester at BGSU, and also the first school day of the new JSTOR interface.

What were they thinking?

JSTOR began life as a journal archive, but librarians have long treated it as an all-full-text, all-scholarly database for journal literature. While its search interface lagged, with limited options to weed out unwanted items or zero in on the most relevant results, its content was stellar, and librarians felt confident promoting it to students as a reliable place to find full-text scholarly sources. As a result, JSTOR has a strong brand not only with librarians, but with faculty and students at all kinds of institutions. Those days appear to be over, at least for now.

Last year, JSTOR embarked on a “current scholarship” endeavor, which allows libraries to use JSTOR as a portal for current subscriptions to some titles. The interface upgrade that went into effect this weekend was meant to support that program. But now that the upgraded interface is live, I can see what this means for JSTOR libraries.

JSTOR has added several confusing layers to its formerly reliable content archive that are guaranteed to confound the most experienced JSTOR user. The search screen contains two limiters – “include only content I can access” and “include links to external content.” The first is unchecked by default and the second is checked by default. This guarantees the broadest journal searching in the archive, but it also means that, after doing a search, users at many institutions will see three kinds of results – ones that are full text, ones that give citation and “access options,” and ones indicating there may be full text on an “external site.”

These last are the “current issues,” and have appeared in JSTOR search results (for titles in libraries’ subscribed JSTOR modules) since last year. Clicking on one of these in the results list shows its citation, abstract and references. Since we have enabled openURL on JSTOR, it also shows our openURL button (which will allow users to link to full text or interlibrary loan). Next to our openURL button, however, there is a box that says “you may not have access,” and to “select the ‘article on external site’ link to go to a site with the article’s full text.” Nowhere on this page do I see an “article on external site” link, but at least the openURL button is there.

The real problem is with the other articles – the ones that only offer “citations and access options.” These are articles from the modules of JSTOR to which my institution does not subscribe. Formerly, articles from non-subscribed JSTOR modules did not even appear in my institution’s JSTOR search results. This was certainly preferable to how these are handled now: now when users click on them, they see the first page of the pdf and have the option to show the citation information, but at the top of the screen is a yellow box containing the text, “You do not have access to this item. Login or check our access options.” Clicking on “login” takes users to the MyJSTOR login screen which asks for your MyJSTOR username and password or gives users the option to choose their institution from a list of Athens/Shibboleth libraries. Clicking on “access options” informs the user he or she must be a member of a participating institution, links to a list of participating institutions, then gives the user the option to purchase individual articles or subscriptions. Worse, newer articles display a price and direct link to purchase the article right next to the first page of the pdf.

Nowhere on this screen do users have the option to use openURL to link to full text or interlibrary loan. In effect, JSTOR has pre-empted library subscriptions to current content for links to purchase articles directly from publishers. For example, if I found an article from The Reading Teacher in JSTOR, I will see the option to purchase it, but be offered no other way to access the full text. If the openURL button for my library appeared there, I would know that my library has access to this article in half a dozen other databases and I would never have the need to purchase it.

Academic librarians at institutions like mine – non-Athens/Shibboleth, non-full-JSTOR-archive subscribers, can expect to get a ton of questions now from students. Expecting JSTOR to be (at least mostly) full text as it has always been, these students will log in upon accessing the database (if they are off campus). When they find one of these “access options” articles in JSTOR, they will try logging in again, then, when that doesn’t work, they will look for our institution in the list of Athens/Shibboleth institutions. Then, if it’s an article they really want, they will call or IM the library and explain that JSTOR is asking them for a login, which will be a troubleshooting struggle as this usually only happens when students try to access JSTOR from Google or Google Scholar. In the worst-case scenario, they will waste their money on content we already purchase elsewhere. In an even worse worst-case scenario, they will abandon JSTOR as another confusing and misleading library website and turn to other sources. Students are not terribly likely to purchase individual articles – they are more likely to move on and try to find something that is full text, even if it is less relevant. This may turn out to be a boon to EBSCO, but it’s going to frustrating as hell for libraries, and could turn sour for JSTOR.

JSTOR apologists will no doubt point out that individual users can change their limiter options on the initial search screen and search only content that will give them full-text results in JSTOR. But they will only do this if they understand what “include only content I can access” and “include links to external content” mean and, despite the explanatory text linked to the latter, I am not even entirely sure what these mean. Is “content I can access” just my institution’s JSTOR modules, or does it include “current issues” links for titles in my institution’s JSTOR modules, and, if so, are all of these indeed titles I have full-text access to through my institution’s current subscriptions? Good question. Do the “links to external content” mean just current issues and, if so, are they current issues for just titles in my library’s JSTOR modules, or for those in all JSTOR modules? I have made notes to ask JSTOR these questions when they get back to me about why the heck my openURL button doesn’t appear in results with the other “access options” for articles outside our JSTOR modules, but most users don’t even realize JSTOR has modules, and likely will not be able to understand what these two limiters mean, even after they’ve done a search.

So, what is JSTOR thinking? It seems like they are trying to move the archive towards being an expanded content platform in order to become an expanded platform for discovery, but have skipped some vital steps along the way. Let’s not forget, JSTOR has no administrative module, it has certainly not fully implemented openURL (as this platform upgrade shows), and though it does offer COUNTER Journal reports, it still offers no COUNTER-compliant statistics for sessions and searches.

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I think Amy has nailed it by describing this as a fundamental shift from journal archive to “discovery platform.” I don’t know how your users will respond, but I predict mine will be confused and unhappy – at least until they get the hang of manually selecting “content I can access” every time they search. (There is no option for libraries to set that as a default.) Much as I respect JSTOR, I’m not looking forward to the questions we’ll be getting.

What do you think?

Illustration courtesy of autumn_bliss.

Renting Keys to Walled Gardens

The Pew Internet and American Life Project has just issued its third annual forecast of “The Future of the Internet.” It’s well worth a read. Among predictions:

–The mobile phone (or its descendant) will be the primary access point to the Internet by 2020.
–Social networking won’t increase tolerance. It might even polarize people into less tolerant camps.
–The original architecture of the Internet will not be replaced, but will be enhanced by research.
–Attempts to control access to content will continue to be challenged in an ongoing battle between intellectual property owners and users.

I’ve been thinking about this last point quite a bit since the Google settlement. I was very struck by a comment made by Brewster Kahle of the Internet Archive, interviewed in the Mercury News after the deal was announced. He accused Google of breaking the model of the Internet, “trying to build a walled garden of content that you have to pay to see.” My first thought was “our libraries are full of enormously expensive walled gardens.” How did we let that happen?

How many of you realize that the Harvard Business Review articles that are in your databases can’t be used in course reserves or printed out and shared with a class (or even, technically, made assigned reading)? Just look at the fine print: they are licensed “for individual use” of the library’s authorized patrons and are “not intended for use as assigned course material.” You can’t link it in your syllabus or in course reserves. For that, you have to pay all over again. (Thanks to members of the Digital Copyright list for noticing this weirdness.)

I recently reread Rory Litwin’s 2004 essay on Google and the Monetization of libraries, and found it very thought-provoking. But it’s not just the Googlization of libraries that worries me. Are academic libraries building collections for the future and for all to use, or are we content to simply rent access temporarily for a limited audience? If we won’t stand up for free and equitable access, who will?

To be sure, we’ve partnered with scholars to push for open access, particularly to STM research. But I’m baffled when libraries pay money to subscribe to commercial versions of public databases like PubMed, ERIC, and NCJRS Abstracts, teaching our students to use interfaces that we think are better, but which they can’t access once they graduate. Lifelong learning? Pfui. Free to all? Feh.

When did we decide libraries are no longer a commons but a go-between that rents temporary membership in publishers’ walled gardens? Did we even notice?

Some quotes from the Pew report are worth thinking about.

“Traditional carriers have little incentive to include poor populations, and the next five years will be rife with battles between carriers, municipal, and federal governments, handset makers, and content creators. I don’t know who will win.” danah boyd

“Tribes will be defined by social enclaves on the Internet, rather than by geography or kinship, but the world will be more fragmented and less tolerant, since one’s real-world surroundings will not have the homogeneity of one’s online clan.” Jim Horning

“There will be cross-linking of content provider giants and Internet service provider giants and that they will find ways to milk every last ‘currency unit’ out of the unwitting and defenseless consumer.
Governments will be strongly influenced by the business conglomerates and will not do much to protect consumers. (Just think of the outrageous rates charged by cable and phone company
TV providers and wireless phone providers today—it will only get worse.)” Steve Goldstein

“Copyright is a dead duck in a digital world.” Dan Lynch

“By 2020, the Internet will have enabled the monitoring and manipulation of people by businesses and governments on a scale never before imaginable. Most people will have happily traded their privacy—consciously or unconsciously—for consumer benefits such as increased convenience and lower prices. As a result, the line between marketing and manipulation will have largely disappeared.” Nicholas Carr

“The Internet is not magical; it will be utterly over-managed by commercial concerns, hobbled with ‘security’ micromanagement, and turned into money-shaped traffic for business, the rest 90% paid-for content download and the rest of the bandwidth used for market feedback.” Tom Jennings

If that’s the Internet in 2020 – where will libraries be? Will any of our traditional library values remain intact?

photo courtesy of expatriotact, shared via Flickr’s creative commons pool